From Ad Budget Burnout to Predictable Profit — How Diamond Aesthetics Transformed Their Growth with Zoca

"After spending heavily on ads with no return, this NYC-based medspa discovered a better way to get seen, attract the right clients, and grow steadily — without breaking the bank."

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Diamond Aesthetics, New York City

The Challenge:

Before Zoca, Diamond Aesthetics was spending big on Google and Instagram ads — and getting very little back.

“Most of the leads wouldn’t even convert into actual patients. And I was burning money trying to compete with big franchises.”

Running marketing solo also meant information overload. What to spend? What channels? What actually works?
With no prior experience and limited bandwidth, the process was overwhelming.

The Solution:

Zoca stepped in with an all-in-one platform — not just software, but a full service team focused on outcomes.

Discovery Agent: Improved Google rankings with organic visibility
Win Agent: Helped follow up with every lead, even after hours
Loyalty Agent: Re-engaged past clients and improved retention
Strategic Support: Helped craft promotions and outreach that actually worked

“They even helped me figure out what offers to run. I feel supported — like I’m not doing this alone.”

The Results:

📉 Stopped Wasting on Paid Ads
Switched from expensive ad experiments to consistent, organic growth with Zoca.

💸 Profits Every Month — No Overspending
Smart marketing that pays for itself — without blowing the budget.

📈 Better Lead Quality & Conversion
Fewer junk leads, more real clients who actually book and show up.

📲 Simple App Even Non-Techies Can Use
Zoca’s platform is built for business owners, not marketers — easy, intuitive, effective.

MetricBefore ZocaAfter Zoca
Marketing SpendHigh, unpredictableLow, consistent
Lead ConversionLowHigh-value clients daily
Support ExperienceSelf-managed, unclear24/7 Zoca support
Retention & PromotionsManual, ad hocAI-driven campaigns & ideas
Ease of UseComplicated ad dashboardsSimple 3-minute setup

What Diamond Aesthetics Says Now

“I’m not tech-friendly. I don’t know what SEO means. But I know I’m making profit — and that’s what matters.”

Key Highlights

Consistent leads
Monthly profit
Lower CAC
Why juggle 6 tools and 4 people when one platform does it better?
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