How Red Chair Salon Turned Missed Calls into Bookings — and Doubled Their Growth

The Challenge:

“Yelp charged me for 349 clicks — but none of them sat in my chair.”

– Dimmitri, Owner, Red Chair Salon

Dimmitri had tried everything — Groupon, Yelp ads, even DIY social media. But none of it translated into consistent, paying clients. He was spending thousands on marketing platforms that delivered “clicks,” not actual results.

• Wasted $688 on Yelp in 10 days
  
• Zero insight into ROI or real bookings
  
• Managing everything solo — from calls to content
  

“Marketing was starting to feel like a second job. I needed help — not more dashboards.”

‍

The Solution:

Zoca’s AI-powered agents took over the entire marketing stack — from local SEO to lead follow-ups, social content, and rebooking nudges. Dimmitri didn’t need to do anything. He just started getting booked.

What Zoca Did:

✅Discovery Agent: Got Red Chair to rank for “hair salon near me” and local keywords
✅Win Agent: Converted missed calls into booked appointments via text & chat
✅Loyalty Agent: Sent smart nudges that brought old clients back
✅Social Agent: Posted brand-aligned content automatically

“I don’t care what you guys do behind the scenes. All I know is — it works.”

‍

The Results:

📈 +2 Booking Requests/Day
New leads come in daily — without ads or chasing after clicks.

📆 Calendar Consistently Full — Even During Off-Peak Hours
No more quiet afternoons — Zoca fills the slow slots too.

👥 Hired 2 New Staff to Handle Demand
Business grew so fast, Dimmitri needed more hands on deck.

💵 40% Increase in Revenue in Under 3 Months
With more bookings and repeat clients, growth came quickly — and profitably.

Dimmitri now focuses on what he loves — hair, clients, and creativity. Zoca takes care of the rest.

What Dimmitri Says Now

“Zoca grew my business. I stopped worrying about clicks, and started focusing on clients.”
“I’ve never seen anything like it — it just works.”